Until now, Hello Kitty and Friends: Freeze Tag was a Japanese exclusive—but not anymore! Don’t be fooled by the cute graphics, pastel colors, and the rainbow on the cover, because this is a war game!

You appear on a map alongside other Sanrio characters, divided into “hunters” and “challengers.” Hunters must catch as many challengers as possible, while challengers need to hide and plan their skills carefully! It’s like a battle royale, except you don’t actually die—you just get caught (and there are no deadly weapons, thankfully…).

If you enjoy customization, you can even change your character’s outfit and leave your mark on the battleground while wearing your favorite attire! You can play solo or in co-op, either locally or online.

Both digital and physical editions will be available. Buying the physical edition comes with a sticker sheet set.

Key features

• 35 Adorable Sanrio Characters – Fan favorites like Hello Kitty, My Melody, and Cinnamoroll are here—along with many more! Each character comes with unique stats and magical skills, offering a variety of playstyles. Enjoy watching your favorite characters come to life with charming 3D animations and adorable movements!
  • Challengers Include – Hello Kitty, Hello Mimmy, Dear Daniel, My Melody, My Sweet Piano, Littleforestfellow, Little Twin Stars (Kiki, Lala), Cinnamoroll, Mocha, Cappuccino, Chiffon, Espresso, Poron, Pompompurin, Pochacco, Tuxedosam, Kerokerokeroppi, Hangyodon, Ahirunopekkle, Wish me mell, SUGARBUNNIES (Shirousa, Kurousa), Bonbonribbon, and U*SA*HA*NA.
  • Hunters Include – Kuromi, Baku, LLOROMANNIC (Berry, Cherry), Bad Badtz-Maru, Tzunko, Pandaba, andGOROPIKADON (Goro, Pika, Don).
• Play Solo or With Friends and Family – Using local or cooperative play.
• Unique Magical Skills – Each character has their own Skills—some are great for hiding, others for escaping, helping teammates, or chasing. As your character levels up, their magical skill also evolves, adding depth and replay value to every match.
• Dress-Up Fun in the Shop – Head to the Shop to dress up your characters in stylish outfits! Try putting trendy glasses on Hello Kitty or dress My Melody in a dazzling gown—mix and match your favorite looks for each character.
• Mission Mode – In addition to standard tag battles, challenge yourself in Mission Mode, where you’ll need to meet specific conditions to clear each stage. There are 70 missions in total—35 as a Challenger and 35 as a Hunter—each awarding Gold, Silver, or Bronze trophies depending on your performance. Aim for Gold in every mission and show off your tag mastery.
• Magical Tag Battle System – Each match is a thrilling game of tag featuring six Challengers (runners) and two Hunters (chasers). Players take control of one character on either team.Challengers win if at least one member escapes until the timer runs out.
  Hunters win if they catch all Challengers within the time limit.

Screenshots